Lynette Webb

uk accounts for 10-25 percent of TV piracy online

Continue Reading

over 1m of yahoos daily 60m queries are related to meals

by: Lynette Webb

Click image to enlarge.

Continue Reading

internet is just the world passing notes in a classroom

Continue Reading

latest hazard is clicking under the influence

by: Lynette Webb 

 Click image to enlarge.

Continue Reading

a clickprint is a unique pattern

Continue Reading

If the Future is Digital ...

by: Lynette Webb

... the guy with the most data wins.

Continue Reading

Consumers Are Beginning to Own Brands - We Need to Learn to Let Go

by: Lynette Webb

This is a quote from his speech at the Association of National Advertisers, as reported by the New York Times on Oct 9 2006.

Continue Reading

YouTube Has Built a TV Network

by: Lynette Webb

So this is a tad flippant. But it illustrates a point I think isn’t made often enough… that watching clips on YouTube or GoogleVideo or any of their ilk is, from a consumer’s perspective, watching TV.

Continue Reading

Great Marketing Inspires People to Make Their Own Brand Stories

by: Lynette Webb

It's Friday afternoon so here's something suitably philosophical. I
think it's always been true to an extent, but is even more so today
given the broader opportunities for interaction, and the shift in
people's attitudes about what is 'normal' to expect.

Continue Reading

By 2010 the Time Teens Spend With Digital Will Be 80 Percent

Continue Reading
Subscribe to RSS - Lynette Webb