Korea

Bear Farming: Guerilla Marketing from Korea

This is such a good way of getting users engaged with a problem that they probably aren’t even aware of. Perhaps playing to the idea of “giving consumers something they didn’t even want” this evolves as the more people engage with it, with an engagement simply being walking over the artwork.

 

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Japan's Structural Barriers to Innovation Is Hurting Them. Korea and China Are Just around the Corner Ready To Take over.

It is nice to be back in Japan this week although I am here just for 3 days and off to Seoul. Went to this restaurant in Subuya, impressive design where the kitchen is raised and opened like a theater and the manager is the conductor. Although he looks more like a headmaster standing on a podium. I wish the chefs can come out and sing a tune or two once 30 minutes.

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Korean Air Tries Sensory Branding - on TV

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korean police stations have cyber terror units

by: Lynette Webb

455370165_a9eb0b303f_400Another in the series of anecdotes about how the world is changing. Along with all the positive changes wrought by technology, there’s clearly also a darker side.

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Neuromarketing in Korea

by: Roger Dooley

We ran across this sketchy news item in Digital Chosunilbo, Korean Firms Turn to Neuromarketing. The article describes use of fMRI scans to aid the product development process:

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Koreans Have Bought 1m Mobile TV Receivers in 6 Months

by: Lynette Webb

 Click image to enlarge.

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Korea Unveils Own Android

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