Interesting views from JWT - but not relevant to the largest group of CPG consumers

I always like looking at what others are saying is going to happen in the coming 12 months.  I know how it works. You have to produce a slides and you sit around thinking of all of the odds and sods of developments that you have heard about and put them into the mix as things 'to look out for' in the next year.

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Great Way of Presenting Year-end Forecasts - Well Done JWT

Full marks to JWT for adding some humour to its year end forecasts for 2012. Don't be fooled by the cartoon, the content is a bit scary. If you want the usual format you can view the slides.


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