John Caddell

Favorite Blog Posts of 2009

This year, I think, is finally the year we can stop talking about whether blogging is as good as “real” journalism. At its best, it’s as good as anything out there. And, with blogging’s ability to micro-segment, you can find in a few search engine clicks an expert on the overheated mortgage market or music industry royalties who is far more informed and authoritative than anyone writing for a newspaper. The tipping point has been reached.

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The Myth of the “SuperCorp”

I had lunch with a friend and fellow consultant last week. I was mentioning some impressive recent reading on innovation that I thought his clients might be interested in. He said this:


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Language Creates Reality, Even in Business

One of the most fun aspects of blogging has been re-immersing myself in language. At work, language is just something you use; you don’t scrutinize it. Yet, the (mis)use of language has a lot to do with effectiveness at work or in any collaborative context.

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The Best Business Books of 2009

In the wake of the worst US economic catastrophe since the Great Depression, everybody realized this: Making money is harder than we thought. So, this year, books on innovation had special resonance. Luckily, there were some great ones out there. So many, in fact, that this year’s best-of list includes two “companion volumes”–other good books from this year that cover similar material from another perspective.

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Another Glimpse into the Sausage Factory that Is Music Industry Accounting

I am fascinated by the music business and how it totes up dollars and cents owed to various parties that contribute to making music I listen to every day.

Of course, it’s easy for me to be fascinated, as I don’t have to buy dinner or pay the mortgage with royalty checks from music I’ve made.

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Customers Who Return Products – Not as Bad as We Thought?

There’s been lots written about customers who deserve to be fired. “Bad” customers call customer service constantly, return products willy-nilly, and otherwise misuse the gifts that corporations bestow on them with their products and services.

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Video Review of Andrew McAfee’s “Enterprise 2.0″


We’re here today to talk about “Enterprise 2.0” by Andrew McAfee. He is with MIT, used to be at Harvard Business School. Just switched over a couple of months ago. He writes an excellent blog on IT and business, that I’d recommend you read if you haven’t come across it yet. And so, he’s just produced his first book. To explain the title, Enterprise 2.0 is a term he coined to refer to using web 2.0 tools like Flickr, Facebook, YouTube, Twitter and similar tools in a business context.

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When Innovating, Seek Out More, and More Varied, Ideas

I’ve been reading the book “Innovation Tournaments” by Christian Terwiesch and Karl Ulrich of the Wharton School. The book sets out a methodology (the “tournament” of the title) for companies to generate and systematically winnow down innovation ideas to eliminate all but the most exceptional opportunities.

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Customers Are Talking: Here Comes “Broadcast Shopping”

This week Doc Searls posted on an idea called “Personal RFP.” In this model, people wishing to buy a product would be able to put together an open “request for proposal” – essentially, a specification for what they want to buy, including budget, and solicit bids from suppliers wanting to sell it to them. [Nothing even approximately like this exists today, except perhaps Priceline, the reverse-auction travel broker, which is full of compromises to the Personal RFP model.]

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My Reading Journal: Roger Martin’s “The Design of Business”

The Design of Business: Why Design Thinking is the Next Competitive Advantage,” by Roger Martin. 2009: Harvard Business Press, 190pp.

When did you read it? November 2009.

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