interview

October 15, 2008

Lead Generation Best Practices: Thought Leadership with The Funnelholic

Funnelholic, Craig Rosenberg, B2B marketing, B2B, pull, marketers, lead management, lead generation, interview, sales, ROI, push, Jon Miller

September 26, 2008

Putting Disruptive Innovation to Work - A Conversation with Lead Author of the Innovator's Guide to Growth

by: Idris Mootee

There’s no shortage of disruptive innovations out there and every start-up has a disruptive idea to create the next big thing. Lots of media play as it is an industry that will continue to attract disruptions due to its very nature. Just look at Joost and Vudu. Joost founded two years ago to provide a global TV distribution platform, melding content owners, advertisers, and users into a single community.

metrics, media companies, interview, innovation, disruptive, Vudu, Joost, business models, Scott Anthony, book review

September 12, 2008

B2B Marketing Communications: Thought Leadership with Dianna Huff

by: Jon Miller

The next interview in our B2B Marketing thought leader interview series is with Dianna Huff, B2B Marketing Communications Consultant.

lead management, interview, Jon Miller, sales, B2B, marketing strategy, marketing communication

June 18, 2008

The Inside Word on Word-of-Mouth Marketing

by: Guy Kawasaki

Dave Balter, Guy Kawasaki, word of mouth, advertising, BzzAgent, books, buzz, interview, marketing

June 4, 2008

Let's Talk about Design Strategy and Sustainable Behaviors

by: Design Translator

strategy, interview, industrial design, Mario Vellandi, Design Translator, sustainability

June 3, 2008

Mechanical Critters, an Interview with Chico Bicalho

by: Design Translator

About 6 months ago I discovered the work of Brazilian designer Chico Bicalho in, of all places, the Artist village of Leura in the Blue Mountains of Australia. I was in a rush, but the mechanical critter’s uniqueness probed my consciousness, and drove me to seek out the designer of this wonderful product.

technology, mechanical critters, interview, innovation, designers, Kikkerland, Chico Bicalho, Design Translator

June 1, 2008

Can We Crowdsource Great Designs?

by: Design Translator

I stumbled over an interview conducted in 1957 between Mike Wallace and Frank Lloyd Wright where he discussed his thoughts on the common man and designing for the common man.

Wallace: What do you think of the average man in the United States who has little use for your ideas in architecture, in politics, in religion?

design, customer needs, crowdsourcing, wisdom of crowds, interview, common man, Frank Lloyd Wright, Design Translator

June 1, 2008

Jonathan Ive on Apple's Industrial Design Strategy

by: Design Translator

Claire Beale is one of the lucky few that has been granted a rare interview with Jonathan Ive, who, unless you have been under a rock in the past decade, is Apple’s senior vice-president of Industrial Design. You know, that guy responsible for the iMacs, iPods, and iPhones etc?

Here it is with all the good parts and non design bits snipped off. The Bold bits are mine.

technology, product design, interview, industrial design, creativity, The Independent, Jonathan Ive, Apple, Design Translator

May 23, 2008