interview

B2B Marketing On a Budget: Thought Leadership with John Watton of ShipServ

The next interview in the B2B Marketing thought leader interview series is with John Watton, VP Marketing at ShipServ, the leading e-marketplace for maritime shipping (and also a Marketo customer). Over the last two years, John has revolutionized the company's marketing strategy using Marketo Lead Management, introducing social media engagement, and leveraging the best practices he garnered over two decades of marketing at communications and high technology companies such as Cramer Systems (acquired by Amdocs), Microsoft, Oracle, SAP and Ariba. You can follow John on Twitter @jwatton.

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B2B Sales & Marketing Alignment: Thought Leadership with Robert Bell

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CD Baby Podcast Interview

by: Nancy Baym

CD Baby have posted a half hour DIY Musician Podcast interview with me. It was a good interview and is available for streaming or download. Here’s their blurb:

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Me on My Soapbox

by: Alain Thys

A couple of weeks ago I was interviewed by Jean-Yves Huart of GlobeCorp, an economical think-tank committed to the idea of the global enterprise. He had picked up on some of my ideas on how marketing would need to evolve and decided to give me a 7 minute “soapbox moment” in the form of an interview.  

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Interview With Me

by: Nancy Baym

Hypebot has just wrapped up running a three-part interview with me about music and online fandom. Read it here:

Part 1

Part 2

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Video: David Edery on In-Game Ads

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Guy Kawasaki - Goodson Does Lunchtime Chats

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The Future of Business and Social Media Inspired by Lawrence Lessig Interview on Charlie Rose

by: Karl Long

In this fascinating interview on Charlie Rose, Lawrence Lessig provides some interesting comments about “hybrid economies” where companies co-create value with their customers. As he says some companies, mostly new and small, are already adopting this hybrid economic model, but bigger companies in the future will be transformed by this.

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Walking the Talk in Adland ... A Talk with Brian Fetherstonhaugh

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Lead Generation via Mathematical Marketing: Thought Leadership with Mark Klein

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