innovation

Musical Beans… Really!

Beans have a well-deserved reputation for being a multi-sensory product. Remember the “musical fruit” ditty? But it’s no joking matter for Heinz, who teamed up with food artists Bompas & Parr to create a unique promotion for its Beanz product.

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The Emotional Side of Service Innovation

The optimal service experience delivers not only on functional customer needs such as getting things done quickly and without errors, but also on their emotional needs such as feeling confident and in control. The challenge, of course, lies in understanding which emotions are significant to customers and designing services that deliver against these emotional needs.

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Heineken wants your ideas about engaging the 60+

Full marks to Heineken who has decided that there might be some scope in getting a better understanding of the older market.

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My Service Is Perfect. It’s Those Incompetent Customers that Are the Problem!

In response to a blog post I wrote a couple of years ago using Google Instant as an illustration,[i] one concerned reader commented, “Google Instant is not the problem. Instant works swimmingly. However, your colleagues should stop clogging the tubes with email FWDs and consider that the real issue here is PEBKAC.” Overlooking for the moment the insult to my colleagues, I had to look up PEBKAC – with Google no less. “Problem Exists Between Keyboard And Chair.” Got it.

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Will the 3D Printing Revolution Produce the Next Apple?

Now that Apple appears to be losing its innovation mojo, it's time to ask: Is there any company that can ever become the “next Apple”?

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Having original ideas in a world of collective thinking

Does our new collective creativity introduce pitfalls and potentially limit our creative processes and originality? Should we be more aware of a possible self-inflicted filter bubble when it comes to how new tools affect our creative habits?

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Marginal and Breakthrough Innovation

I liked this talk from Tim Harford from the Wired conference a while back. He uses some great examples to talk about the requirement for both types of innovation - that which brings incremental gain and continuous improvement over time, and the kind that involves high risk, different thinking, frequent failure but big potential gain.

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Ten things businesses should know about what innovation is and isn’t

Innovation is a common topic of debate and strategies in most businesses (be they new or well established). In the current economic climate, and with the huge potential of the likes of social media data, brands are increasingly looking at innovation (large and small) as a way to beat the competition.

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Why Ray Kurzweil's Predictions Are Right 86% of the Time

It's that time of the year again when techno pundits are once again breathlessly telling us all about the technology and innovation trends that will be big in 2013. That's great, but many of those predictions will be hopelessly wrong by the end of March.

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The Difference Between Management and Leadership

'One of my all-time favorite quotes is from Albert Einstein: “There are only two ways to live your life. One is as though nothing is a miracle. The other is as though everything is a miracle.” I like to lean toward the latter, and I’m definitely drawn to other people who do the same.' Jeff Weiner, LinkedIn

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