Ian Schafer

June 17, 2008

What's a Twitter Ad Worth? $1,082

by: Matt Rhodes

There’s a lot of discussion about Twitter at the moment, mainly because the service seems to be struggling to keep up with the growth in user numbers, but I’ve been following a different development.

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social media, branding, advertising, Twitter, Matt Rhodes, Ian Schafer
June 17, 2008

Can the Market Decide Influence in Social Media?

by: Matt Rhodes

Over the weekend I wrote about Ian Schafer, who sold advertising space on his Twitter feed for a month on eBay; the item closed at $1,082.01 (see post here). This experiment interests me for a couple of reasons:

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influence, market, social media, advertising, Twitter, Matt Rhodes, Ian Schafer
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