healthcare

Herman Miller's Next Innovation Is in Clinics and Hospitals. How about the Aeron Wheelchair?

by: Idris Mootee

"Renji Murata PSE CDB Chair" was created by the famous illustrator, artist and designer, Renji Murata. Renji "Range" Murata is a well-known Japanese artist known for his unique style combining Art Deco and Japanese anime elements. He is best known for his conceptual design work on anime series Last Exile and Blue Submarine No. 6. This a great chair for reception area, curious to see if peole would seat on it.

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Profile of Campaigns and Web Sites Supplying Diabetic Products and Services

by: Dick Stroud

Chuck Nyren is now on a roll and creating audio-PowerPoint presentations like there is no tomorrow.

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The Future Shape of Health and Care Management

by: Dick Stroud

My Outlook inbox contained two totally disconnected e-mails containing links that illustrate how care and health management in the future might (will) be managed.

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Why User-generated Medical Content Works

by: Matt Rhodes

When people think of user-generated content they often think of the media or publishing. Videos on YouTube, spoofing TV shows or films, and content responding to and expanding upon journalistic or editorial articles abound. But UGC is certainly not limited to these areas. In fact it can work best on any topic where some individuals will have developed a specific interest in or knowledge of the area.

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Marketing and the Placebo Effect

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Google, Sicko, and Why Everyone is Wrong

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50-plus fitness - fantasy or fact?

by: Dick Stroud

Fitness First, claims to be the largest gym, health and fitness club group in the world, has done a survey (8,000 respondents).

Over 93% of the over-50s claim to ate healthily, 84% said they were careful about alcohol consumption and three-quarters avoided additives in food. A total of 55% were content with their body shape and nearly four in five had a good work/life balance.

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P&G's acquisition of MDVIP - interesting idea

by: Dick Stroud

P&G recently announced acquisition of a stake in MDVIP, in which physicians keep practices small and focus on preventive care for fee-paying patients

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New research from AARP

by: Dick Stroud

AARP’s Policy and Research group has conducted a study to understand the European experience on health and long-term care.

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Brain Fitness and Selling Neuroscience

by: Roger Dooley

It’s been a while since we posted Marketing Neuroscience: Brain Fitness, and I’ve noticed that interest in the entire brain fitness and cognitive enhancement area seems to be heating up.

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