Guy Kawasaki

Ten Questions with Seth Godin

by: Guy Kawasaki

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The Art of Firing

by: Guy Kawasaki 

A few weeks ago I covered the topic of laying people off. In a sense, this is an easier process because it usually happens in bad times, and it doesn’t single a person out. A firing, by contrast, can occur in good times as well as bad times, and it’s highly personal.

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The Wrong Tale: A Checklist for Long-Tail Implementations

by: Guy Kawasaki 

1. Make everything available.
2. Help me find it.
Chris Anderson, The Long Tail

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Ten Questions with David Sifry

by: Guy Kawasaki

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The Art of the Layoff

by: Guy Kawasaki

We’re in a bubble again. It’s not as frothy as last time, but hallelujah, this time we know what to do, right? One good thing about the dotcom implosion in 2000 is that we got lots of practice laying people off, and I’m afraid that this valuable knowledge may get lost.

If you are scoffing (“Guy’s clueless: We’ll never downsize because we’re growing so fast.”), then you’re my intended reader.

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Social Networking Essays

by: Guy Kawasaki

Here are three interesting essays about how social networks work. Highly relevant reading for anyone in a social networking company—or investing in one.

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Watch 'The Art of the Start' Video

by: Guy Kawasaki

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Student Panel

by: Guy Kawasaki 

Here’s more information along the theme of understanding the “young-people” market.

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Listen to the The Art of Evangelism

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The Top Sixteen Lies of CEOs

by: Guy Kawasaki 

At the suggestion of, and with the help of, Glenn Kelman, here are more lies. These are the lies of CEOs running a companies that are beyond the startup phase. Startup phase lies you’ve read here before.

 

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