Human Nature Will Drive the End of Advertising as We Know It

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Guinness Has Hidden an Ad Online

by: Karl Long

Guinness has added a little twist to its latest advertising campaign and have hidden it online somewhere for someone to find. In good old ARG (alternate reality game) tradition they have started this game off with a couple of clues, in this case a fictional Mayor called Juan Ramon has put a video on youtube and created a pdf letter to share.


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