Gary Hayes

July 21, 2008

Virtually There - 04 Milia 2007 Vignettes

cross-media, virtual worlds, new media, entertainment, Web 2.0, Gary Hayes

July 21, 2008

Alternate Media Distribution Games - 03 Milia 2007 Vignettes

A great 3rd day at Milia and a much broader spectrum of issues discussed around the many Milia halls. It started with the world’s most advanced broadband nation with Dr. Hyun-Oh Yoo giving us a rare insight into the worlds most culturally integrated social network – Cyworld in South Korea.

iTV, digital media, Internet, social networks, IPTV, Gary Hayes, BBC, broadcasters, TV, ARG

July 21, 2008

Brest Feeding the Media - 02 Milia 2007 Vignettes

by: Gary Hayes

monetization, media, Gary Hayes, fragmentation, digital media, consumer generated content, advertising

July 21, 2008

The Brand Owners Guide to Joining the Metaverse

by: Gary Hayes

or thirteen non-exhaustive tips for organisations considering becoming stars in the new web 3.0 revolution…

personalisation, brands, branded entertainment, virtual worlds, user experiences, advertising, Web 3.0, Gary Hayes, personalized content, AOL

July 21, 2008

Phase Two - TV & Design Brands and Virtual Worlds

by: Gary Hayes

virtual worlds, Gary Hayes, BBC, gaming, branded entertainment, Second Life, NBC, MTV, ARG

July 21, 2008

Witnessing the Birth of An Entertainment Form

by: Gary Hayes

Rather than just referring to the many standard press articles about the growing number of companies or formats that are setting up in Second Life (the media’s favourite MUVE at the moment) I have been ‘living it’ so to speak.

The Relentless March of Channels and Formats into Second Life

virtual worlds, merged media, TV, Second Life, MMORPG, Gary Hayes, Big Brother, entertainment

July 21, 2008