As you are reading through Adweek's special issue on gaming and advertising, I thought I'd point towards an April post by Russell Davies who wrote that there's more to gaming than badges and leaderboards.
This year’s Defense GameTech Conference featured a keynote by Mr. Will Wright, designer of popular games like SimCity, SimEarth, and The Sims (find also my prior post GameTech Proceedings: Serious Games From Why To How).
Nicola Whitton from play think learn has just published a post with some thoughts about how gaming has changed in the past ten years, and how these advances in gaming could inform learning.
The virtual world Second Life ("SL") has been in the news recently, announcing some high-profile executive changes, and a new policy to help users filter out mature content.
I think the thing might be dead already, only nobody knows it yet.
I have exposed myself to a number of new ideas (and reminders of old ones) over the last week, all about the present and future of marketing and advertising; and they are beginning to converge nicely.
Over the years I have been creating lots of confusing, busy yet at the same time, meaningful and insightful emergent media diagrams. These attempt to help the uninitiated heritage media folk, get to grips with a multiplatform, shifting-social-media-sands, transmogodified entertainment landscape…breathe.
What may save TV may also truly grow Social Virtual Worlds. As online audiences continue to ignore TV and vanilla/social virtual worlds suffer from a lack of direction, perhaps the marriage of the two will save both from irrelevancy? A report by Gary Hazlitt in various TV branded virtual world spaces.
One's got to love this presentation! 54 oh-my-god-this-is-awesome slides packed with dare, motherly affection, and a good dash of future; to better grasp where gaming stands today.
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