experience

Developing an Experience Strategy in 4 Parts

by: David Armano

I can remember a time not so long ago when the notion of "strategy" seemed nearly divorced from the design and/or creative process. Strategists performed competitive analysis or "landscapes", talked to stakeholders—aggregated industry reports and trends and did stuff with lots of charts, metrics, bullet points  etc.

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The Experience Is The Product

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Brand Experience Through Game Peripheral

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Experience is the New Reality

by: David Armano

Hmmmm, I wonder what Jakob Nielson would say about me posting this video? I mean, it's kind of interesting and I think the voice reminds me of Ricardo Montalban saying "Corinthian Leather" in the old Chrysler Cordoba ads.

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Some Random Thoughts on the Biz

by: David Polinchock

Had some quick thoughts this morning while in the shower and I thought that I would share them with you.

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Youth and Those Crazy Hormones

by: danah boyd

When discussing the plight of teenagers with adults, i'm often chastised for viewing teens as mature humans capable of making reasonable decisions. All too often, people point to all that psychological research that indicates that teens are experiencing extensive hormonal rushes that impair their judgment.

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