ethics

Social Entrepreneurship: Ten Questions with David Bornstein

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SNS visibility norms (a response to Scoble)

by: Danah Boyd

A few days ago, I lamented the tech crowd's Facebook fetish. Scoble raised the bar by responding to all of my nitpicks. Now, it's my turn again. Tehehe.

I think that Scoble summed it all up perfectly with this:

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Code Of Ethics For Blogger Outreach Programs

by: Karl Long

In the last couple of years the idea of reaching out to bloggers as a PR/Marketing tactic has started to become a mainstay for companies looking to engage early adopters and technology leaders. I’ve personally been amazed at the sophistication and scale of programs that I have been privy to.

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What's Wrong with what Mary Digby did

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Evangelism, Transparency, and Integrity in the blogosphere

by: Karl Long

I was just reading a post on Scoblizer where Robert is talking about the iPhone price drop and in the middle of the post I came across this statement:

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PR Disasters Lurk in Web 2.0 Chicanery

by: Roger Dooley

The good news is that companies, even big ones, are waking up to the power of online communities, and that they are taking steps like starting their own communities for discussion, ratings, reviews, and social networking as well as participating at other sites. The bad news is that sometimes they get carried away.

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Anonymous Edits To Wikipedia Revealed Through Wikiscanner

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PerfectBook In An Imperfect World

by: C. Sven Johnson

I had originally intended to include news of the New York Public Library’s temporary installation of an Espresso book-on-demand machine (aka PerfectBook 040) in the post preceding this one, only this news really deserves its own entry. It’s not that print-on-demand is a new development. It’s that print-on-demand is a new development for so many people.

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Preschool Branding?

by: Roger Dooley

This may not be news to parents of small kids, but branding is a potent force even among preschool children. A new study of preschoolers in California shows that kids will even eat carrot sticks if they come in a McDonald’s wrapper.

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Can You Use Flickr Pics in Ads?

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