energy companies

by: Joel Makower

What, exactly, is an "energy company"? That used to be an easy question to answer, but no longer. Now, it seems, just about everybody wants in on the energy game.

by: Joel Makower

You can find them conveniently located throughout your summer magazine reading -- in newsweeklies, literary magazines, business publications, and women’s fashion glossies.

They are corporate environmental image ads -- a page or two of slick illustrations and gushing text singing the green gospel, at least according to the energy and automotive companies that run them.