energetic efficiency

by: Joel Makower

According to the gospel of sustainability, successful companies will dematerialize -- that is, do more business with less stuff. For example, by selling the service that a product delivers instead of the physical product itself, some companies already are finding they can grow revenue while reducing physical throughput -- and the accompanying environmental burdens.

by: Joel Makower

This week, Wall Street Journal columnist Joseph White opined that "hybrid mania is about over," noting that some consumers apparently are deciding that these energy-efficient vehicles aren't, as it turns out, the greatest things since the horseless carriage.