disruptive

Uncovering the Art of Disruption Requires New Lenses and New Tools

by: Idris Mootee

The reason why every executive is feeling
intense pressure from competitors or disruptive start-ups is likely because of
the fact that the models or dominant logic behind the business strategies are
constraining the companies' ability to innovate. Have you wonder why it is so
hard it is to move beyond the "adjacent" opportunities to open up new
revenue streams?  Naturally you turn to your customer intelligence people,

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Marketing of Innovative and Disruptive Technologies

by: Idris Mootee

There are many disruptive innovations happening these days and unlike the dot.com days, these are nimble start-ups powered by an open innovation software ecosystem and exploding networks. With any disruptive business models, the key challenge they face is how do you drive adoption and how fast can you do it? Marketing innovative products and technologies are very different from conventional product marketing.

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Future Scenarios 2010

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Names Disrupt The Brain

by: Roger Dooley

“Remember that a man’s name is to him the sweetest and most important sound in any language.” So said Dale Carnegie, famed author of How to Win Friends and Influence People. As it turns out, Carnegie may have been onto something long before neuromarketing techniques were around to prove it.

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Who's the Next Skype of Private Banking?

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Disruptive innovation within the rock 'n roll guitar industry

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Ten Questions with Polly LaBarre

by: Guy Kawasaki

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