BSMi’s 2012 Global Influencer Survey: Top 100 influencers in digital, social media and marketing
Guest post by Olivier Blanchard
I can’t lie, every time I see a list of top social media or digital “influencers” pop up in my stream, I cringe a little. Why? Because 99% of the time, Top 10/25/50/100 lists are nothing more than linkbait and bullshit. Here’s how it usually works: