digital divide

Today’s FT has an article about the inability of today’s older marketers to ‘get’ the use of social media. Sorry, this article might be on subscription only.

The outgoing marketing chief of Unilever has warned of a “lost generation” of brand managers who do not understand the web and social networks.

by: David Polinchock

Dr. Reddy made an excellent presentation last night about the PcTVT. He's really doing some cool work and if there's anyone who can pull something like this, it's him! Here's an article about the project, some article additional links and the pdf of the presentation that he gave last night at the Lab.

Download the presentation: Download PCTVT.pdf