design thinking

Implementing Design Thinking 2: Have the Guts to Say it Sucks

I’ve found that one of the big reasons why Design Thinking fails in organizations, is that no one has the guts to stand up and say that an idea/concept/proposition sucks.

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Social by Design: Design Thinking & Business

From a recent Keynote I delivered at the Constellation Connected Enterprise. "Design" is more important than ever, but greatly misunderstood as a business tool. In addition to the numerous business process design models in the deck—I used Facebook's browser experience as an example of a design problem.

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The Time It Takes for Innovation at Heinz Worries Me

It was reported by the Wall Street Journal that the executives at Heinz spent 3 years developing a new larger ketchup packet that contains 3 times more ketchup than the original.

Some people rip off the corner of the packet with their teeth. Others, while driving, squirt the ketchup directly into their mouth, then add fries. Some forgo fries at the drive-through all together to keep from creating a mess in the car.

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Google #Firestarters 3: The New Operating System for Agencies - The Event

So, this week saw the great, the good and the curious of UK planning come together at Google HQ for the latest Firestarters - the series of events I'm curating for Google to facilitate different thinking and debate around some of the more interesting and challenging issues facing planners.

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Design Thinking and Growth: What’s the Connection? Why Do We Need Growth?

The Harvard Design Thinking Seminar was a great one. High quality participants and great turn out with beautiful New York City spring weather. Lunch on the rooftop is way better than a banquet room or a faculty's dining hall. No place on earth can beat the view of New York City. So much energy and creativity.

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Design Thinking, Business Transformation and the Creative Enterprise

It is time to take a look at the report card of our design for business organization, management and strategy. After half a century of quality movement, brand management, marketing and category management, globalization, customer service automation and organizational design fine-tuning, we should have a pretty good of idea of what is working and what is not.

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Can Design Thinking Save the Economic Dinosaurs?

Design Thinking is one of the most fashionable concepts in the innovation world these days. And no wonder – doesn’t every company want to be the next Apple or Target? Design Thinking, when it works well, means stylish, innovative products that resonate with high-end customers. You get products like the iPad, partnerships with name-brand industrial designers, online buzz, and maybe even a mention or two in a new bestselling business book. But can Design Thinking really save the dinosaurs of industry?

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From Unthinking Design to Design Thinking

I recently spoke to a person who has successfully started to integrated design thinking into his organization. He re-emphasized the word “started” because he feels his organization is still making the journey. Even so, his organization is already starting to see the benefits of design thinking.

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Where in the World Are They Teaching Design Thinking?

Over the past 12 months, the whole notion of "design thinking" has come into vogue. Not only are there entire books devoted to "design thinking" - like Tim Brown's Change By Design or Roger Martin's The Design of Business - there are also a proliferating number of educational institutions that are combining business thinking with design thinking to create next-generation "D-Schools".

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Global African Design Thinking: Reflections on Black History Month

When people think of Black History Month in America, they tend to think of famous African-Americans who managed to make a mark for themselves in American society despite conditions of severe inequality and nearly unsurmountable obstacles.

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