on-demand media

The Secret Life Of Advertising

by: Karl Long

Why not make commercials that people want to watch, ads that people seek out, send to friends, discuss. A nice article on the New York Times talks about this in a piece called Commercials Find New Life on Web:

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UK Survey of Digital Music and Discovery

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Advertising 2.0 or just Advertising 101?

by: David Polinchock

I've been taking this week to catch up on lots of blog reading and I've decided just to tackle all of the questions I've come up with. I'll let you decide the answers!  Despite of of the hype, hoopla and congratulatory backslapping about all of the cool stuff we're doing, aren't we just promoting new tactics for the same old thing? Is this Advertising 2.0 or just Advertising 101?

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Uncommon Uses: Podcasting

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Why Podcasting Matters to Your Business

by: Karl Long

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Factlet – Age of Canadian Podcasters

by: Dick Stroud

Someone, somewhere woke up this morning and thought: ”I wonder how popular podcasting is in Canada with the 50-plus”.

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YouTube - Serving 100 Million Videos a Day, Myspace Gaining Ground

by: Karl Long

YoutubelogoYouTube, the Mcdonalds of the video sharing world is apparently serving more that 100 Million videos a day, that is 60% of all videos watched online.

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YouTube Trends Report

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Most Talked About US TV Sitcom is On Youtube

by: Lynette Webb

 Click image to enlarge.

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A TV Pilot That Never Aired Gets Viral

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