consumer generated media

Second Lifecycle

Some Random Thoughts on the Biz

by: David Polinchock

Had some quick thoughts this morning while in the shower and I thought that I would share them with you.

Continue Reading

Prediction 8: Everyone's a Critic

by: David Polinchock

People like to critique you and today have no problem sharing their critiques with the whole world.

Sure we talk about how every consumer wants to co-create, but many times they really just want to critique. Expect to see lots more blog posts from people who want to tell you what you're doing wrong. And a small percentage will actually be willing to step up and tell you how to improve on what you're doing.

Continue Reading

Prediction 2: The Media Cycle Continues

by: David Polinchock

Learn about and use the new tools, but always remember the cycle of media.

Continue Reading

PEW data on social network site use

by: danah boyd

PEW has just released the overview of their latest study on teens' usage of social network sites. Most of the data is not surprising, but it sure is interesting. Here are some of the key findings:

Continue Reading

some thoughts on 2007 (advertising, bullying, and mobile)

by: danah boyd

I love the idea of "social network fatigue." I can see the Prozac ad now:

Continue Reading

Sharing Green Videos Online

Continue Reading

Taking the Online Pulse: Green Marketing in 2006

by: David Wigder

As 2006 draws to a close, it is important to reflect on the trends that are emerging globally on “green marketing”.  Free web analytics tools can help marketers quickly take the pulse of this space online.

Continue Reading

PREDICTION in 2007 user gen content will become even more prominent and diverse

by: Lynette Webb (with Dan Calladine)

Continue Reading

PREDICTIONS in 2007 the true potential of online video will be unlocked

by: Lynette Webb (with Dan Calladine)

Click image to enlarge

Continue Reading
Subscribe to RSS - consumer generated media