complexity

Paths to Experience Design?

by: David Armano

Experience Planners?  Interaction Designers?  Information Architects?  Creative Directors?  Visual Designers? There seems to be a conundrum in the industry related to emerging roles, titles and how they are evolving and intersecting. 

Continue Reading

More Than One Channel to Innovation

by: Yann Gourvennec

As often when it comes to innovation, or many other things for that respect, many people believe that there must be a miracle cure somewhere and if you take a few spoonfuls of that potion you are bound to generate valuable innovations and recurring revenue.

Continue Reading

Brand Humanity

Continue Reading

Brand as Ecosystem

 by: Jennifer Rice

Business has gone through so many fads: TQM, push marketing, viral marketing, CRM… now we’re all about customer centricity: if we can make the customer central to the organization, well, that’s the key to success. Yes, I confess that I’ve been on that bandwagon myself, so what I’m about to say may shock you:

Stop focusing on the customer.

Stop focusing on your product.

Continue Reading

The Ecology of Business

by: Jennifer Rice

I ran across the definition for obliquity today, which led me on a train of thought about the ecology of business:

Continue Reading
Subscribe to RSS - complexity