competitive advantage

For decades, companies have been searching for sustainable competitive advantages—but not many can claim that they have achieved this. Now, one big opportunity lies ahead of us and the race has only just begun. Artificial intelligence and deep learning is powering up the next level of digital transformation. Those who can transform their organization beyond simply adapting technologies and focus instead on changing the work culture and processes to being digital first will be in better positions. It has become apparent that AI may very well be part of the solution to achieving this.

Legendary strategists have long been compared to master chess players, who know the positions and capabilities of each piece on the board and are capable of thinking several moves ahead. Historically, that’s been a smart way to run businesses too.

In the 1950’s, Haloid Corporation thought it had a winning product. Through some clever engineering, it had created new technology that was leaps and bound better than anything that had come before it. The only problem was that nobody wanted to buy it.