communities

musing about social networks and g/local cultures

by: danah boyd

While taking a break from my dissertation to do my taxes, my mind wandered back to my data. I started reflecting on how the new suburbia* parents I met when interviewing teens knew few other adults in their community. They knew other adults in passing - fellow churchgoers, parents of kids' friends, etc. but many didn't really socialize outside the family.

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Alan Cooper: 'Best of Market Trumps First to Market'

by: David Armano

Alan Cooper, widely respected in the field of Interaction Design and related practices kicked off Interaction 08 with a simple but profound message.

"Best of market trumps first to market"

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3 Most Frequently Asked Questions on Customer Communities

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The 7 Basic Rules of Social Network Design for Marketers

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What Are the Major Challenges with Brand Today? Great Insights from Participants

by: Idris Mootee

These are very insightful. We need to hear more from more people. Keep coming. For those who have registered (by leaving a note on the original posting) I will be sharing a collection of some good readings and I will push them to your mailboxes every now and then. Pls let me know if you have not received anything, it means I've missed some names.

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Managing Brand Meanings - An Anthropological Perspective

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Web 2.0 and the 4 Cs

by: Idris Mootee

Web 2.0 is a loaded term that is unarguably subject to enormous amount of hype but now also a lot of serious corporate interest. Different people define Web 2.0 in different ways, which are often confusing and is understandable (same as branding, strategy and many other words). I have written a lot the last few weeks on Web 2.0 and Media 2.0.

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ROI for Communities

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Digital Experience Design + A New Book From David Lee King

by: David Armano

Meet David Lee King.  David's a librarian.  David's interested in transforming the library experience.  He's also interested in Experience Design—specifically, Digital Experience Design.

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Flashy Micro-sites Are So 2007. Look for Distributed Content Experiences in 2008.

by: David Armano

Update:
I'm having a real-time Twitter conversation with Adweek's Brian Morrissey who, as an avid runner is not a fan of the site and offers this opinion:

"the content is one-size-fits-all lame, the redirect to forums sucks out loud and it's still nike talking at me."

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