climate change

August 20, 2006

The 'Social Footprint' of Climate Change

by: Joel Makower

A new report offers a methodology for calculating your company's social footprint on climate change.

Your company's what?

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strategy, green, people, sustainability, public awareness, social responsibility, Joel Makower, CSR, pollution, climate change
August 19, 2006

Carbon Neutral Leisure

by: David Wigder

Events such as the 2006 World Cup and Super Bowl XL, as well as leisure destinations such as ski resorts, are beginning to market themselves as “carbon neutral”. This implies that the equivalent carbon released is offset through planting trees, investing in renewable energy sources or similar.

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climate change, public awareness, ecological footprint, CSR, customer experiences, green marketing, green, leisure, renewable energy, David Wigder
August 15, 2006

How to Get a Toehold on Your Company's Climate Footprint

by: Joel Makower

What's your climate footprint? It's a hot question these days -- one being asked increasingly of companies by customers, investors, activists, regulators, and others.

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green, role of marketing, ecological footprint, pollution, CSR, climate change, Joel Makower, strategy
June 25, 2006

Climate Change: 'Adapt or Bust'

by: Joel Makower

Probably no sector is more conservative than the insurance industry, and I'm not referring to its political posturing.

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insurance industry, Joel Makower, green, climate change, risk, strategy
June 21, 2006

A Recipe for Cooling the Cubicle

by: Joel Makower

While sitting there at your desk sweating (or freezing, if the A/C is overly blowing) over the summer solstice and beyond, you might want to peruse a new, downloadable guide from the World Resources Institute.

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World Resources Institute, climate change, service sector, people, green, Joel Makower
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