C. Sven Johnson

A Collection of Virtual World News Items

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The Curious Reluctance of Luxury

by: C. Sven Johnson

I’ve been wanting to post an entry regarding an interview with luxury brands consultant, businesswoman and author Uche Okonkwo over on the Mass Customization website (Link), but as I’ve been out of sorts lately I’m only now getting back to it.

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Conversational Marketing: Any Topic… So Long As It’s About Our Product

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Of Molecules and Granules

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The Virtual Workplace in Primetime

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Transreality/Rapid Manufacturing Round

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Welcome to Home, Sharehopper

by: C. Sven Johnson (via Business & Games)

A few days back additional details were revealed about Sony’s new “Home” virtual world. Since then I’ve been trading comments over on Raph Koster’s blog (Link); some of which might be of interest.

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True Reverse Product Placement

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On the Factory of the Future

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PerfectBook In An Imperfect World

by: C. Sven Johnson

I had originally intended to include news of the New York Public Library’s temporary installation of an Espresso book-on-demand machine (aka PerfectBook 040) in the post preceding this one, only this news really deserves its own entry. It’s not that print-on-demand is a new development. It’s that print-on-demand is a new development for so many people.

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