business models

Before You Innovate, Understand the Business Model of Your Industry

The term "business model" is often bandied about in the mainstream media as a way of capturing the essence of how a company makes money. To keep things simple for the home gamers, the media usually reduces the term "business model" to something impossibly simple - as in "advertising" or "paid subscriptions." When you talk to insiders, though, the reality is often much more complex and textured. In some cases, the way you think an industry makes money turns out to be nothing more than fiction.

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Social Enterprises Will Become the Next Big Global Brands. But Not All Social Enterprises Are the Same

Let me make a prediction, 10 of the top 100 most popular brands in 5 years time will be Social Enterprise Brands. What are they? They are a new form of organizations. We see more and more development of a mixed economy of companies coming together to further progress on social, economic & environmental well being. Expect to plenty of innovation where Social Technologies meet Social Enterprises.

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"Elegant" Is Often Reserved for Use in the High Design World. So What Does It Mean for Engineering, Interface or Business Models? Can Business Learn from This Design Principle?

El·e·gant, an adjective and defined or characterized by or exhibiting refined, tasteful beauty of manner, form, or style. Mark Jacob? Chanel? Jil Sander? Hermes? All are elegant by design. What about Amazon Kindle? Apple iPhone? Or GE? Or P&G? Are they elegant? It is a word reserved for the design world.

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What Features Should Twitter Add Next? Twitter Music? Twitter Chat or Twitter Sex?

They need to figure a way to make money. What’s their business model? Is their one? Probably not, there isn’t one. But think about a suite of features and services that can be built around Twitter. Use a little creativity I can come up with a few good ideas. How about special interest Twitter? How about voice-enable Twitter?

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Business Models Beyond Profit - Social Entrepreneurship Lecture

by: Alexander Osterwalder

Last Monday I gave a three hour lecture on Business Models Beyond Profit at Jacobs University, Bremen, Germany. It was in the context of impACT, a pan-European student competition in social entrepreneurship. Find the slides of my presentation below.

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How Do You Know if Your Business Model Is Out-Dated? Are You Acting to Fail or Failing to Act?

The title of this book caught my attention in a book store in Hong Kong. I didn't open or buy the book, just thought the title was funny. Meeting with a couple of friends here in Asia and the common topic is business is getting tougher and tougher. Out of the half-a-dozen people I've talked to you, all six of them are executing on business strategies that are not creating value in the long term.

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Scanning Your Business Model's Environment

by: Alexander Osterwalder

Business models are designed and operated in a specific environment. Developing a good understanding of this environment helps you conceive better, more informed and likely more competitive business models.

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The Elephant under the Table

If you couldn’t make it to the Sustainable Brands conference in Monterey last month, you missed a lot of good content, networking and discussion. The big question that came out of the conference for me was, “what does capitalism look like in a dematerialized world?” In other words, is a sustainable brand an oxymoron?

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Beta Version Available! Computer Aided Business Model Design

by: Alexander Osterwalder

Together with my former PhD supervisor Professor Yves Pigneur (and now my co-author), I have long advocated the utility of some kind of computer aided business model design tool (see here) – in fact my PhD dissertation aimed at building the foundations for that. Now this vision is starting to become reality. One of Yves’ new PhD students has built such a tool on the basis of Yves’ and my conceptual groundwork.

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There is No Lack of Business Model Innovation Ideas

by: Alexander Osterwalder

Currently I am working our upcoming book "Business Model Generation" on a section about ideation: the art of generating innovative business model ideas.

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