blogging

December 29, 2006

The Ten Most Read Futurelab Articles in 2006

It's the season to make lists and hitparades, so to end the year we'll do our bit as well. According to Google Analytics, here's a list of the ten most read articles since the launch of this blog on March 5th, 2006. It's an interesting mix, which for me, is also a testimony to the way the Long Tail seems to be working.

Futurelab, Alain Thys, ranking, long tail, blogging

December 18, 2006

Wikis versus blogs as cultural commentary

by: David Jennings

David Jennings, wikis, online, information, consumer generated media, co-creation, blogging

December 18, 2006

Blogs, wikis, 'voice' and accountability

by: David Jennings

consumer generated media, blogging, David Jennings, co-creation, wikis, social media, responsibility, information, customer insights

December 10, 2006

Jazz Blogs Curate a 'Lost' Period

by: David Jennings

There's an interesting article on jazz blogs in yesterday's New York Times (registration may be required shortly), which touches on several themes that I cover in the book:

David Jennings, online, music, consumer generated media, blogging

December 5, 2006

2006 In Your Words

By: David Armano

Last week I asked this question:

What was the most significant event/aspect of 2006 in regards to marketing, advertising or user experience?

I was able to capture some of your answers in the PDF associated with this post.

role of marketing, online, design, blogging, advertising, social media, David Armano

December 2, 2006

Analysis Paralysis And Finding Your Voice (again)

By: David Armano

people, consumer generated media, blogging, David Armano

November 16, 2006

Respect My Author-i-tie!

By: David Armano

In a recent post I wrote about my dislike of the word elite in the context of describing Technorati's top percentile of blogs. Some of you agreed, some didn't. It's all good.

social media, ranking, online, blogging, Technorati, David Armano

November 3, 2006

WOMMA Releases Blog Ethics Guidelines

By: David Armano

The Word of Mouth Marketing Association has recently made public a "Discussion Draft" of ethical guidelines around blogging. The entire draft and supporting documents can be found here.

WOMMA, PR, David Armano, word of mouth, transparency, online, ethics, blogging

November 2, 2006

AMEX Taps Small Biz Bloggers

by: David Armano

Adweek reports that American Express has tapped two small business owners (who also blog) as part of a campaign which recently kicked off (full disclosure, American Express is a Digitas client — though I have no idea if we are involved in this effort).