behaviour patterns

Cumulative Advantage Versus the Wisdom of Crowds

by: David Jennings

There's an interesting article in Sunday's New York Times about how we arrive at collective judgements of cultural products.

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The Art of Survival: An Interview with Jerry White

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How 'The Interpreter' Screws Up Market Research

 brain_interpreter.jpgby: Roger Dooley

Most market researchers earn their living by asking questions - what people did, why they did it, what they might do in the future, and so on. The methodology varies - focus groups, Web surveys, interviews, etc. - but in most cases the fundamentals are similar.

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Human Centered Design (HCD) Is Innovation's New Secret Weapon

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a globalised economy, but socially diverse behavioural patterns

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'Generation Me'

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