Earning Commission on Word-of-mouth Recommendations: Amazon aStores

by: David Jennings

Word-of-mouth is a powerful and effective way of promoting products. You can't control it, but can you encourage it and harness its energy?

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Online Music Fan Community Powerpoint

by: Nancy Baym

At by:Larm a number of people asked me to share the powerpoints of my talk. In it I argue that the internet has transformed fandom because it expands fans’ reach, transcends distance, supports archiving, provides group infrastructure, enables new forms of communication and lessens social distance.

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