B2B

Big List of (138) B2B Marketing Blogs

by: Jon Miller

Here are 138 blogs that talk about B2B marketing, as well as a few that
focus on selling, search engine marketing, and copy writing. I will
update (add or remove) the list as I change the B2B marketing blogs
that I track.

Also, here's an OPML file of these B2B marketing blogs. (Right click and and save-as, then import to your reader). If you have a blog that is

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Lead Nurturing - Dating for B2B Companies?

by: Jon Miller

No one enjoys blind dates. Whether you’re introduced by friends, the Internet, or your neighborhood matchmaker, it’s nerve-wracking to meet for the first time.

Conversely, everyone loves weddings. The flowers, the tradition, the drunken dancing at the reception, you can find something you like.

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Drive Revenue With Lead Scoring

by: Jon Miller

Another popular session at Dreamforce 2007 was titled 21st Century Lead Cultivation. My favorite part was the presentation from Jason Hekl, Sr. Director of Marketing at InQuira, which focused on best practices in lead scoring.

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Best Practices in Lead Management

by: Jon Miller

The most crowded session I attended at Dreamforce 07 was Best Practices in Lead Management. The room was PACKED beyond capacity, and to make matters worse, the AC was broken so it was sweltering.

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Effective Negotiations May Sometimes Mean Staying with it even after You've Lost

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Partner up. Go it alone. There's no one ideal way to enter a new market

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Take Me to Your Lead Generation Optimization Leader!

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For solutions providers, Account Management is king

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Cold calling with dignity (yours and the prospect's)

by: John Caddell

I had to do some cold calling today, so naturally I worked from Jeff Thull's script. It's simply the best approach I know to keep the dignity of the customer intact while you're interrupting them with an unsolicited pitch.

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Proposing a value-adding middleman for innovation

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