AXA Launches Motor Insurance Brand with 'Pavement Rage' Ad

AXA is launching a £10m marketing campaign to support the launch of its new direct motor insurance product targeting older drivers. This is AXA’s first foray into the direct insurance. Previously it had focused on the broker market.

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AXA Equitable Retirement Scope

by: Dick Stroud

This is a document for the library. AXA has been conducting a worldwide study of attitudes to retirement for the past 3 years.  This 120 page report shows the results for the United States, with international comparisons. Lots of good stuff.

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