advergaming

by: Eliane Alhadeff (via Business & Games)

A new Canadian online digital magazine, Second Slice, focuses on issues of marketing in virtual worlds (click here to download)

by: Alex Eperjessy (via Business & Games)

by: Alain Thys

by: Alain Thys (via Business & Games)

by: Ilya Vedrashko

As long anticipated, more games are finally coming down iPod's way through iTunes as Jobs works to make the device more than just an MP3 player (whose cool, we hear, is fading).

by: Ilya Vedrashko 

by: Ilya Vedrashko 

by: Karl Long

by: Ilya Vedrashko

"Forrester Research, in a survey of 253 interactive marketers, found a reluctance to shift away from more tried-and-true online channels like search and e-mail marketing.

by: Ilya Vedrashko

If you plan to do an advergame for your next client, consider alternatives to the ubiquitous Flash.