Data insight – FMCG & retail – CRM expert

Danny is a widely experienced and well-connected strategic and commercial marketer. He has applied his team leading, project management and creative problem solving skills across a number of industries, countries and media. 

After 6 years in Russia, Danny now combines a nuanced understanding of Russian business culture with a solid background in western business practice. He’s has helped launch several companies in Russia and is founder member of the Russian CRM Association. He is co-founder and partner at The Practice, Moscow where he focuses on business efficiency, productivity and ROI. He also has a deep knowledge of retail, internet, data, social networking, CRM and business management topics.


Twitter: @dannyeldridge