Can We Profit from Poverty?

Solving the problem poverty requires more than charity.  This presentation calls for a more profit oriented approach in which marketing leads the way.

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A Little Less Conversation

Brands talk too much about having conversations, but do too little about it.  This presentation outlines a few actions to better engage customers and drive WOM.

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I Am The Media (2006)

The changing media habits are requiring marketers to take a wholly new perspective on the way they communicate and connect to their customers.

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