Building outstanding brand advocacy with social media

I’m not too certain about the title, I would not like to be perceived as a smug b*****d who thinks he has succeeded and looks at his results, self satisfied and over assertive.

I like implementing innovation through trial and errors, and above everything, it’s hard-work that I value (I already mentioned a few things about that in my latest piece on Scott Berkun’s myths of innovation). This presentation, this story is just about that: hard-work. If there is one thing I should be entitled to be proud of it’s that one.

Now, you can watch it and enjoy!

Original Post: http://visionarymarketing.wordpress.com/2010/05/07/building-outstanding-brand-advocacy-with-social-media-a-matter-of-hard-work/

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