Digital Inclusion at the Sharp End

This is a great video showing how older people can get online, with a bit of help.

In this case the video shows a group of people in Hackney, East London, who are clearly enjoying themselves and getting the skills to use the Internet. Well done Age Concern Hackney.

This clip was taken from an ITV programme about digital exclusion in the UK – all 10,000,000 people who do not use the Internet.

Image source: Arbron

Original Post: http://www.20plus30.com/blog/2010/03/digital-inclusion-at-sharp-end.html

age, Dick Stroud, grey, Internet usage
March 12, 2010

Dick Stroud

Occupation: Consultant, lecturer and writer
Organisation: 20Plus30

Profile

MD of the marketing consultancy, 20plus30, specializing in advising companies how to capture the buying power of 50-plus consumers
A training course director at the Chartered Institute of Marketing
Visiting lecturer at the London Business School
Taught at the American University in London and Southampton Business School
Published a number of books, his latest being The 50-Plus Market
Started the world’s first daily blog, dedicated to 50-plus marketing in July 2003
Before running his own companies his career included working for IBM and PA Management Consultants
Passionate about: The different approach to communicate to the 50-plus market.

Blog

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About this blog

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