Brands on Tombstones

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by: Ilya Vedrashko

English Russia has a collection of Ukrainian mobsters’ tombstones. Note how many of them have a depiction of a Mercedes — a symbol of a certain social status in the 90s. Do these tombstones reinforce a brand impression on a casual cemetery visitor? Do the impressions change after 5, 10 years?

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Original Post: http://adverlab.blogspot.com/2008/03/brands-on-tombstones.html