By: Ilya Vedrashko
Monetize this. "More than 80 percent of Web video viewers polled by Forrester Research called in-stream ads — placements that appear before or after clips — "annoying" and 75 percent said they ignore them."
— adweek
Original Post: http://adverlab.blogspot.com/2006/11/viewers-annoyed-by-in-stream-ads.html