web statistics

Habits of US Web Users by Age

by: Dick Stroud

I missed this data on active Internet users in the US when it was published by Nielsen Online in July 2008.

Notice the way the 65+ spend more time a month online than any age group below 35-49.

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Lies, Damn Lies, and Web Stats

by: Rich Julius (guest blogger)

For years I’ve cautioned against using web statistics as a web marketing measurement tool. The truth is, most web statistics aren’t actionable, and what isn’t actionable is fairly useless.

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