sustainability

Sustainability Is A Business Metric

A recent study by Merrill Lynch found that “good companies can make good stocks,” though not as a stand-alone metric. It’s a good start.

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The Outcome Economy – A Data Driven Economy Based On Sustainable Value Creation

Each technological age has been marked by a shift in how its industrial platform enables companies to rethink their business processes and create wealth (1). As we are standing on the brink of a new chapter of capitalism are we limiting our ability to rethink due to how we read, measure and perceive the world – how we cherry pick our data?

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The power of brands to change the world, part 3

This is the last in a series of three posts exploring the role of brands in creating positive change. The previous post explored the first two Ps of creating world-changing brands, power and permission, and we’ll focus this post on the 2 remaining Ps, perception and portfolio. To start at the beginning, part 1 can be found here.

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Coherence: making the shift from silos to systems. The power of brands to change the world, part 2

Continuing from our previous post, let’s look at two P’s of world-changing brands: power and permission.

Power

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The Power of Brands to Change the World, Part 1

While many of us live out our sheltered lives, the rest of our country and world remains trapped in destructive cycles: poverty, climate change, poor health, declining education, habitat destruction, toxic waste… the list goes on. Companies play a huge role in both the problems and the solutions; they’ve been making progress in CSR and sustainability, but it’s been largely through behind-the-scenes efforts to mitigate risk or reduce costs.

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Joel Makower talks to Bill McDonough about 'The Upcycle'

This week marks the publication of The Upcycle: Beyond Sustainability — Designing for Abundance, by William McDonough and Michael Braungart.

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The State of Green Business: Sustainability goes app crazy

As data increasingly spews from everything — buildings, vehicles, transit systems, cash registers and potentially every light fixture, switch, plug and machine — there’s a growing opportunity to capture it and make it useful for consumers and professionals. Some of it is making its way into apps.

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Exit Interview: Kim Jeffrey, Nestlé Water

Exit Interview is an occasional series profiling sustainability professionals who have recently left their job.

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34 Corporate sustainability execs to follow on Twitter

Sustainability is a vibrant topic on Twitter, but the corporate crowd is just catching on. A small but growing corps of corporates are now tweeting, to varying degrees.

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The State of Green Business, 2013

The 2013 State of Green Business report, our sixth annual, has just been published. It tells a story of the shifting business reality — a world slowly coming to grips with a changing climate, economic volatility and great risks to business as usual.

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