by: Scott Goodson
If you ask Rob Walker (who writes about consumer culture for the New York Times Magazine), about the influence of brands on you and culture, he will barely blink an eye before responding: "subconscious behavior."
Here is his article from this weekend's NY Times Magazine. Wonderful reading if you're into cultural movements. Here is the link to the NY Times.
brands behaviour patterns articles Scott Goodson NY Times research people cultureby: Roger Dooley
Here’s a prediction: in the coming years, we’ll see mirrors popping up in the entryways of churches and other places of worship. And the reason won’t be to let those entering fix their hair. As we’ll see, the mirror has a rather magical effect on us.
behaviour patterns Roger Dooley social behaviour research people neuroscience neuromarketing mirroring experimentby: Roger Dooley
Sales and business experts have always talked about the power of a handshake to make a good first impression and start building a relationship. Researchers at the University of Iowa showed that to be the case when they found that job applicants with a good handshake were scored higher on employability:
research people neuroscience brain behaviour patterns Roger Dooleyby: Roger Dooley
Marketers know that older buyers frequently behave differently than younger ones. They tend to experiment less with new products, and often exhibit strong loyalty to the brands they have used in the past. Conventional wisdom would say these individuals are “set in their ways.”
young reward research neuromarketing grey brain Roger Dooleyby: danah boyd
Last week, Pew released a report on "Teens, Video Games, and Civics" that made its way around the web (see posts by Mimi Ito, Amanda Lenhart, Cathy Davidson). Briefly, some findings:
research gaming young Pew Internet social isolation social behaviour danah boyd civicsby: Dick Stroud
If you have woken, heard the news about the bungee stock market (now in plunge mode), seen the value of house and share portfolio plummet but are still feeling chipper – then have a read of these comforting words from McKinsey.
grey grey marketing research boomers McKinsey Dick Stroud