customer experiences

Search Is Paramount in the Emerging Green Category

by: David Wigder

Paid search continues to grow and is now considered by most marketers to be a core component of their online marketing tool kits.  This continued growth is not surprising, however, as it is hard to beat search as a marketing channel for both its efficiency and effectiveness.

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Forget simplicity, how about a big dose of chaos?

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The Fan Loop

by: David Armano

Hat tip to Geno Church over at Brains on Fire, who has visualized the "Cycle of a fan".   I  really like the fan analogy as I think it's both common sense and accurate. 

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Search Is Paramount in the Emerging Green Category

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Social Networks = the AOL's of Web2.0

by: Karl Long

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Crowdsourcing Harry Potter?

by: Alain Thys

Spoiler alert: This post gives away a key plot point of the final Harry Potter book.  So if you've haven't finished the book, do not read on.

Last week Monday (at 1:30 AM) I finished part 7 of the Harry Potter series and after sat through the young man's wizardry adventures for thousands and thousands of pages, the end of the series felt like losing a friend.

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Mobile Phones as Game Controllers

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STA Travel: Innovation with widgets

by: Dominic Basulto

Last December, Newsweek predicted that 2007 would become "The Year of the Widget." In many ways, this prediction is turning out to be an accurate one.

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Marketing and the Placebo Effect

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Don’t know your SCART from a SACD?

by: Dick Stroud

The UK’s Office of Communications has just published a report: “Ease of use issues with domestic electronic communications equipment”.

This is a must read for anybody involved in domestic consumer electronics.

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