Idris Mootee

Wearables That Promise To Make Us Smarter. What's Next?

Do you wonder how we measure brain activity? Our brains communicate through the cell sending tiny electric signals to each other and the more signals the more electricity it will produce. An EEG can measure the pattern of this electrical activity. There are some who believe that if we stimulate certain part of the brain (pre-frontal cortex) will improve certain functions. For years, there had been experiments of stimulating the brain using small electric currents and see if it can make us thinker better or smarter.
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Many Made the Mistake of Taking the Brand out of the Innovation Equation on the Fuzzy Front-End. Are You One of Them?

Companies make many mistakes in their innovation journeys and often they go down the same path again and again and wonder why that is the case. The four main reasons among many are:

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Some Celebrate Failure. Some Even Romaniticize Failure. The Best Strategy Is to Avoid It!

The new M/I/S/C Bounce Back issue is out in newstand.This issue is packed with great articles about how companies should deal with adversity. It is one of the best issues ever.

 

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Media Disruption Is Not Slowing Down. Mobile Is Now the Center of a New Ecosystem.

The media business is not seeing the light at the end of the tunnel yet. When people asked me about my magazine and the economics of that, they were saying why I am in publishing business. Well, that is not my core business, just a hobby. It has been almost three years since the first publication of MISC and readership is growing nicely. We're now in 28 countries and we have have the digital version. I am getting a lot of positive feedback from readers from all over the world. Perhaps I should make the next issue the thickest one. This is the first cover that was shot in Milan. And the next cover will be shot in Shanghai. 

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Can We Stop Talking About The Knowledge Management Nonsense Please? Knowledge Is Not Power. The Ability To Act On Knowledge Is Real Power.

The concept of knowledge management is purely an academic topic and has very little relevancy to the real world. When consultants start promoting it as if it is the central piece of strategy or oganization, I have a problem with it.

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What Are The Least Understood Innovation Tools? Here Are The Results From Idea Couture Recent Survey (Part 3 of 3).

Here is a picture of our reception floor of our new office in the Idea Couture building. We're all least 4 weeks away before we  are done with the place. This is the final of the three part series. We surveyed to find out what are the most popular innovation tools and the least understood innovation tools, if you don't know about any of these tools on the list, you are not alone because there are many others like you.

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What Are The Most Popular Innovation Tools? Here Are The Results From Idea Couture Recent Survey (Part 2 of 3).

Continued from the last post, this is part II of the series on innovation tools. Most of the innovation tools included on our survey are not rocket science but all require some level of training to use them properly.  Most of the really interesting and effective tools and techniques for innovation, are fairly simple, they allow people to gain new perspectives and to look at its products and services in a completely new light. The challenge is synthesizing the information and make them actionable.

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What Are The Most Popular Innovation Tools? Here Are The Results From Idea Couture's Recent Survey (Part 1 of 3).

Our new headoffice is slowing coming together with containers of furniture waiting to be unloaded. It will take another 2 months before it is picture ready. It is looking like a boutique hotel as I've heard. We've got lots of projects rooms, big windows, big spaces for development teams and lots and lots of open space for parties. But no one has time for it.

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Good Enough + Simplicity = Killer Strategy. What Is Considered Good Enough?

Many products out there are good and probably good enough. But strategists would say that companies need more great products with good designs to succeed as there are too many me-too products out there. It is half the truth. There are many kinds of good-enoughs and you need to put it in a big strategy context. Read on and I will explain why.

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What Is The Right Organization Design For Your Corporation? And What Test To Use To Know If You've Got The Right One?

Innovation effectiveness is closely linked to organization design. In the past, most organization design objectives were driven by a need to improve efficiency, resource sharing and improving focus. It is not common to see innovation as the core driver or organization design to improve speed, creativity and agility. Many organizations struggle to 1/designing the organization and available options 2/understand the implications of different design option 3/making the decision among different organization design models. So what are the factors that should guide the choice (and criticality) of organization design?

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