CSR

Thinking Green in a Blue Economy

by: Joel Makower

A few weeks ago, I keynoted a conference of leaders from the Washington, D.C. metropolitan area — corporate executives, government officials, nonprofit leaders, and at least one university president. During the Q&A portion, one corporate VP asked how to weigh the implementation of environmental initiatives that don't have attractive returns on investments. "How can I justify putting money into things that don't make business sense?" she asked.

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Want to Hear One of the Most Innovative Ideas that I've Come Across in 10 Years?

by: Idris Mootee

Here's a photo of us with our Fengshui consultant Paul Ng, he was working with our interior designer to maximize positive energy flow in our creative space. His analsyis was this new place is perfect for innovation. Nice to hear that since we've just signed a 5 year lease. A little bit of optimization work is needed, a waterfall or any other water scene on one of the walls on the East side of your office. This is more of standard practice. You can do that if you have a compass.

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Shrill Baby, Shrill

by: Jonathan Salem Baskin

I know that I've written about it before, but the nonsense coming from the energy lobby continues to rub me the wrong way.

Big Oil continues to run lots of glossy, very expensive branding premised on claiming that there's some conversation going on between the energy producers and the consuming public. 

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Building the Renewable Electron Economy - Economic and Policy Drivers for a New Clean Energy Infrastructure: Summary for Policymakers Part 3

by: Michael Hoexter

In the first two parts of this summary series for policy makers, we have established that electric driven transport can fairly rapidly substitute for petroleum in most ground transport applications and that renewable electric generators will be the most quickly deployable and functional of the available energy alternatives.

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What Do Employees Really Want?

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Is the Food Business Ready for Transformation?

by: Idris Mootee

The food business is ready for a transformation. According to WHO, 1.6 billion adults are overweight with 400 million clinically obese. It is estimated that more than 155 million school age children are overweight. This is a global problem and the industry is not doing enough to deal with this.

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How Bad Is Greenwashing, Really?

Is greenwashing really as bad a problem as some are making it out to be?

I've been thinking about this question a lot recently, as the G-word crops up more and more frequently in articles, blogs, reports, and conversations. Of course, the answer depends a lot on one's view of the potential for big companies to improve their environmental performance — and talk truthfully about it — and whether the pace of corporate change is sufficient to address the magnitude of the problems we face. Like "beauty" (and "green"), "greenwash" is in the eye of the beholder.

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A Deeper Dive into the Business of Water

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Scary Thoughts on Business and Social Change

by: Idris Mootee

The idea of sustainable development is
Halloween stories for corporations. Asking about what it would take to
transform a company into a genuinely sustainable operation raises all sorts of
uncomfortable questions in any strategy discussions. Questions like: What sort
of society do we want? What kind of world do we want our children to live in?
How do we best meet people's needs and drive social change? I have many

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Corporations Foster Dialogue On the Environment

by: David Wigder

While many corporations leverage the Internet to distribute information about environmental initiatives, a few companies are going much further by facilitating two-way dialogue with stakeholders.  

Some companies may view such dialogue – via email, web forums, chat rooms and video - as risky, as it may open them up to public scrutiny. Moreover, this sentiment may be especially true today for those brands that compete in carbon-intensive industries. 

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