Monthly blogs archive

Big Data in retail banking – the opportunities and challenges

Written by Helen Trim.

There’s a lot of buzz about big data in the retail banking sector right now as all the major banks work out how best to bring new unstructured data sets (such as social data and mobile data) together with transactional data in order to improve customer experience, become more competitive and drive growth.

Comments (0) • Posted on on 28 February, 2013 - 21:27

Barclays big data challenges Helen Trim HSBC opportunities RBS retail banking

Taking Care of Business

I often write about customer experiences gone wrong - because it's so easy and happens so often - but when things go right, I like to share the stories and give kudos, as well (like I did in a recent post about a furniture shopping experience).

Comments (0) • Posted on on 28 February, 2013 - 21:07

touchpoint partner experience good customer service customer journey communication Anette Franz

Affluent investors increasingly use social media to inform investment decisions

New research shows that 70% of affluent US investors have made an investment decision based on information they have learned from social media; 34% use social media specifically to help inform their personal finance and investment decisions. Even for High Net Worth individuals with more than $1m in investable assets, 25% seek investment advice from social media.

Comments (0) • Posted on on 28 February, 2013 - 20:45

survey investors financial services Cogent Research report social media investing Matt Rhodes

Manifestos > Mission Statements in a Connected Age – 5 Reasons Why, 10 Faves and 12 Tips to Write Them Well

Now I’m going to count to 5, could you please tell me what the guiding vision/direction of your company is …right…NOW…5,4,3,2,1…. Awwww, too bad, I was so hoping you could play it back to me.

Comments (0) • Posted on on 28 February, 2013 - 08:14

The RED Manifesto Stanford Design School Holstee Sean Moffit North Face neuroscience Mozilla MOO?com mission statements manifestos management lululemon Jamie Oliver IBM Google Frog Design Forbes CEO Apple

Maria Popova on Changing Publishing Models

"If you perceive the universe as being a universe of abundance, then it will be. If you think of the universe as one of scarcity, then it will be. ... I always thought there was enough of everything to go around - that there are enough ideas in the universe and enough nourishment." Milton Glaser

Comments (0) • Posted on on 27 February, 2013 - 10:01

publishing models Neil Perkin Maria Popova change Brain Pickings

Ads are like movie trailers for your product

I’ve always been fascinated by movie trailers – not for how they entice people to see movies, but for the insights they provide into how to make great ads. After all, ads and trailers serve a similar objective: convert viewership into action — buy a product or go see a movie.

Comments (0) • Posted on on 27 February, 2013 - 09:38

relevance product niche New York Times movies Denise Lee Yohn advertising

Having original ideas in a world of collective thinking (video)

In my TEDx talk in Umeå I talked about the difference between creative output and creative input.

Comments (0) • Posted on on 27 February, 2013 - 09:26

TEDx original ideas Helge Tennø creative output creative input

Ignite us

What is marketing in 2013? How do you ignite your ambassadors and the makers of things?

The following presentation was held for Microsoft in Lisbon on the 20th of February 2013.

Comments (0) • Posted on on 26 February, 2013 - 17:02

Microsoft marketing Helge Tennø 2013

It's Time to Re-Invent Advertising

Several weeks ago I drafted a post articulating the need for the Public Relations industry to re-invent itself. That still needs to happen—and there's a lot of work to do. What I didn't communicate in that post is the fact that it's becoming increasingly meaningless to distinguish yourself as a practitioner of "advertising" or "public relations" because increasingly to the end consumer, user or stakeholder—it's all just becoming content. And as I've stated many times before:

Comments (0) • Posted on on 24 February, 2013 - 16:43

social media reinvent marketing David Armano content communications advertising

What does it take to generate breakthroughs in performance and the customer experience?

Why do almost all change initiatives fail to deliver? I have been involved in all kinds of organisational change initiatives whose ultimate purpose was to power performance. These change initiatives have come in many flavours: strategy, people, process, and technology. They have encompassed the front office, or the back office, or both. These change initiatives included: BPR, Kaizen, shared services, quality, ERP-CRM-Ecommerce technology, customer service excellence, strategy…

Comments (0) • Posted on on 23 February, 2013 - 20:19

Maz Iqbal customer experience change management business transformation

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This blog reflects the personal opinions of individual contributors and does not represent the views of Futurelab, Futurelab's clients, or the contributors' respective employers or clients.

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