Monthly Blogs Archive

Looks like iPhone apps will dominate for some time yet

Android looks like it will be following in iPhone’s footsteps for sometime.

 

 

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Comments (0)Posted on on 20 April, 2010 - 16:51
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One in Three UK Holidaymakers Write Online Reviews

Guest Post by: Jo Stratmann

According to a recent report in Travel Mole, the travel and tourism industry is facing a social media revolution.

The Social Travel Report, carried out by independent media agency Total Media, has found that almost 70% of consumers surveyed use the internet to book their holidays, compared to 23% by phone and just 8% in-store with travel agents.

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Comments (0)Posted on on 20 April, 2010 - 16:42
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Future: Cell Phones as Personal Information Filters

This article was originally written for and published by Canvas8 in November 2009.

Pay no attention to the man holding the receiver; it’s the phone itself you’ll need to impress.

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Comments (1)Posted on on 19 April, 2010 - 23:31
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Body Image: Men vs. Women

Browse through the magazines at the supermarket checkout line, and you’ll find that almost every one oriented to a female audience has some kind of a weight loss plan on the cover. Male-oriented magazines, meanwhile, are more likely to show an attractive woman instead of a guy showing off the results of his three-week miracle diet. While one might attribute the glut of diet articles to the overall rate of obesity in the U.S., new research shows that the magazine editors may be exploiting body image concerns that are “hardwired” into the brains of all women.

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Comments (0)Posted on on 19 April, 2010 - 22:34
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Entrepreneurship Exists in the Tiny Space Between Madness and Genius

In his presentation at the Behance 99% Conference in New York, venture capitalist Fred Wilson outlined his views on ten different types of entrepreneurial models for the modern Internet economy. These range the gamut from the single-person Sole Proprietorship (Matt Drudge) to the Project (James Cameron's Avatar) to the Breakout (Foursquare) to the Company (Twitter).

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Comments (1)Posted on on 17 April, 2010 - 23:02
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Facebook Visited Twice as Often as Google in the Workplace (and Why You Shouldn’t Ban Social Media at Work)

Employees are visiting Facebook more than any other site when they are at work, and twice as often as the second most visited site, Google. Research out this week from Network Box, a Managed Security Services company, shows that visits to the social network accounted for 6.8% of all workplace traffic in Q1 2010, exactly twice the 3.4% of all traffic that went to Google.

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Comments (0)Posted on on 17 April, 2010 - 22:17
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Brands, like Apple, Are the Masters of the Universe!

Recently, there has been a lot of buzz on the Internet about two similar events. What happened was basically this; The Masters of the Universe had proclaimed their decrees like dictators and the only thing the rest of the world could do was, for a lack of a better phrase, gnash their teeth in frustration.

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Comments (0)Posted on on 16 April, 2010 - 23:47
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Social Media Ads Beat TV

Last week, neuromarketing firm Neurofocus released summary results of a study that compared the performance of the same ad when run on television and on two Internet websites, Facebook and a website controlled by the advertiser. The commercial tested was “Trip For Life,” part of VISA’s multimedia campaign built around the 2010 Winter Olympics. (Neurofocus conducted these tests for its own research purposes, not because they were commissioned by the advertiser.)

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Comments (0)Posted on on 16 April, 2010 - 23:11
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What AT&T Could Learn from McDonald’s

I usually try to keep my critiques to categories I’ve worked in, primarily because I think it’s irresponsible for me to comment on what works and what doesn’t when I have little basis for my assessment other than being a consumer. So I initially demurred when some folks have asked for my POV on AT&T’s new campaign, Rethink Possible.

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Comments (1)Posted on on 15 April, 2010 - 23:37
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Serious Games Get UPS Rookies Ready for the Road

UPS Integrad - Next-Generation Training Facility

United Parcel Service Inc. (UPS) realized that they needed to make an adjustment when their younger drivers began to need significantly more time to become proficient, and more of them were leaving the company during their initial training period.

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Comments (1)Posted on on 15 April, 2010 - 23:07
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This blog reflects the personal opinions of individual contributors and does not represent the views of Futurelab, Futurelab's clients, or the contributors' respective employers or clients.

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