Monthly blogs archive

Fantasy Social Media

We're treating social media like Fantasy Football, Baseball etc. Except even those feel more like the real thing. Here are some social media fantasies vs. what I believe are the realities.

Comments (0) • Posted on on 31 March, 2010 - 23:07

David Armano reality social media

A Big F***ing Deal in Customer Service (hat tip to Joe Biden)

I heard a remarkable conversation recently. A woman, whom I pictured to be in her 50s, was talking to a help line to solve a problem she was having with her internet service. The very polite support technician continually misinterpreted her question & asked her which channel on her cable television was acting up. After three go-rounds with no progress being made, in a low, teeth-gritted voice she told the computer she was talking to: “Send me to a person.”

Comments (0) • Posted on on 31 March, 2010 - 22:27

John Caddell customer service call centres

iPad Ads a Game Changer?

While technology has not been kind to traditional advertisers, next week's launch of Apple's iPad offers an immense opportunity. Big brand names like FedEx and Chase have bought much of the ad inventory for the next few months. I wonder if they're going to make proper use of it.

Comments (0) • Posted on on 30 March, 2010 - 23:17

Jonathan Salem Baskin iPad ads advertising context content apps

What Is White Space Mapping? Beyond the Core and Adjacencies, How Do We Identify and Map out the Most Relevant Elements of Future Competitive Space?

When people talk about exploring white space in innovation, often they refer externally to unserved markets or businesses that are outside their core. It is basically where unmet and unarticulated needs are uncovered to create innovation opportunities. White space is where products and services don’t currently exist based on the present understanding of values.

Comments (0) • Posted on on 30 March, 2010 - 22:07

Idris Mootee white space innovation opportunities strategic planning

Design Thinking Is Killing Creativity

You would have heard everyone’s jaw drop after I mentioned this on Twitter over the weekend.

A fellow designer and I were discussing this in detail and jointly came to this conclusion with much disappointment. It was quite a significant conclusion and likely to be correct, as not only are we both in positions in managing design processes and teams; we are also in positions to shape and influence design centric business strategies.

Comments (6) • Posted on on 30 March, 2010 - 21:17

design thinking Design Translator creativity business

Two Presentations on SlideShare that Are Worth Viewing

This is the first time I have seen a presentation about the 50-plus in Germany. Lots of facts and lots of the stuff that applies to all European countries.

Definitely worth a look

Comments (0) • Posted on on 29 March, 2010 - 23:25

50plus Dick Stroud Germany presentations social media

The Green Consumer, 1990-2010

It wasn't 20 years ago today, but close enough: About this time in 1990, my book, "The Green Consumer," hit the bookstores. The book — the U.S. version of a 1988 U.K. bestseller, "The Green Consumer Guide," by John Elkington and Julia Hailes, which I substantially adapted for U.S. audiences — began with a simple premise:

Comments (0) • Posted on on 29 March, 2010 - 22:57

books CSR green consumerism green consumers green marketing greenwash Joel Makower

A Little Sticker Makes a Big Difference

The other day I found myself doing something quite curious – after having placed an item into my grocery cart, I turned around, took it out, and returned it to the shelf. That momentary act wasn’t strange because I’m generally a decisive person — but rather because of what caused me to reverse my actions. My change of heart was prompted by a ½” inch square – or actually, the absence of it.

Comments (1) • Posted on on 29 March, 2010 - 22:12

branded products commodities Denise Lee Yohn perceived quality retail

What SXSW Taught Me about Social Systems & Business

Originally posted at Harvard Business Review blog

Less than a week has passed since the interactive portion of SXSW, a Mecca for the world's digerati, wrapped up. Some have written scathing reviews vowing never to return and others provided a more balanced look. From a sociological point of view, I'd argue that events like this serve up insights by the pound, if you are willing to look for them. Here are a few things I noticed and how you can apply these insights to the business world.

Comments (0) • Posted on on 28 March, 2010 - 23:07

business David Armano social systems SXSW

The Quiet Revolution

"We have to stop putting sand where we need oil, sugar where

we need petrol." JP Rangaswami

Comments (0) • Posted on on 27 March, 2010 - 21:02

young people organisational change organisational behaviour Neil Perkin change agile business

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This blog reflects the personal opinions of individual contributors and does not represent the views of Futurelab, Futurelab's clients, or the contributors' respective employers or clients.

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